
Client Overview:
Garage Door Expert GA is a trusted local provider of garage door services in Georgia, specializing in repair, installation, and maintenance. With a reputation for high-quality service, they needed a way to stand out in a competitive local market and capture more leads consistently.
Challenges:
Garage Door Expert GA faced a few key challenges:
- Low Online Visibility: Their website wasn’t ranking high in local search results, making it difficult to attract organic leads.
- Inconsistent Lead Generation: Despite offering high-quality services, they weren’t capturing enough leads through their digital channels.
- Inefficient Follow-Up: Many of their potential leads were slipping through the cracks due to delayed responses and lack of automated follow-up systems.
Our Approach:
At ScaleUpGarage, we took a comprehensive approach to revamp Garage Door Expert GA’s online presence, focusing on local SEO, lead capture, and automation.
- Website Redesign & SEO Optimization
We created a mobile-friendly, user-centered website that focused on conversions and local SEO. By optimizing the site with relevant keywords and location-based content, we ensured that Garage Door Expert GA showed up in the top search results for garage door repair and installation in their service area. - Google Local Services Ads (LSAs)
To capture immediate leads, we set up Google LSAs for Garage Door Expert GA, ensuring that they were visible at the top of the search results when homeowners were actively searching for garage door services. - Call Tracking & Follow-Up Automation
Using AI-powered call tracking and automated follow-up sequences, we ensured that no lead was missed. Leads received instant responses, and follow-up messages were automated to keep potential customers engaged, increasing conversion rates. - Performance Tracking & Reporting
We set up real-time performance tracking to monitor the effectiveness of all campaigns, providing data-driven insights that helped refine strategies for even better results.
Results:
Since launching the revamped website and implementing our digital marketing strategies, Garage Door Expert GA has seen significant improvements across several key performance indicators (KPIs):
- 50% Increase in Leads: By improving their visibility with local SEO and LSAs, Garage Door Expert GA saw a 50% increase in inbound leads within the first two months.
- Top Rankings in Local Search: The site now consistently ranks in the top 3 local results for garage door repair and installation in Georgia.
- Higher Conversion Rates: With automated follow-ups, the conversion rate from lead to booked job improved by 35%.
- Improved Lead Response Time: Using AI-powered call tracking and text-back automation, response time has decreased significantly, leading to higher engagement and quicker conversions.